Computer graphics and social media

Computer graphics

Specialty

First cycle

Computer graphics and social media specialty at UEM in Warsaw – why is it worth it?

Why is it worth it?

FOR WHOM WAS THE SPECIALTY OF COMPUTER GRAPHICS AND SOCIAL MEDIA CREATED?
If you want to know how to use a computer and the Internet for business through the creation of attractive and functional websites, webpages and portals and you want to learn how to apply computer techniques in all marketing and managerial activities, then this specialty is for you.

PRACTICAL ASPECT OF THE PROFESSION
Proficiency in social media is one of the most desired skills on the labour market, especially if you connect your future career with marketing and public relations. Thanks to the specialty, you will gain, among other:

  • ability to use computer techniques in all marketing and managerial activities,
  • ability to manage the presence of brands, institutions and individuals in social media,
  • knowledge of the economic, financial, legal, and social fundamentals of business,
  • knowledge of the principles of efficient business management and the ability to apply them.

FUTURE-ORIENTED EDUCATION
As a graduate, you will gain a solid substantive basis. It will enable you to effectively, smoothly, and efficiently manage the presence of a brand, institution, or individual in the world of social media. You will efficiently move in social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.

Courses

Courses

The programme of education of three-years full-time and part-time first-cycle studies (Bachelor) in Management includes the following courses:

COURSES OF THE SPECIALTY (obligatory):

Basics of photography

Basics of computer graphics

Basics of printing

Creation and management of social media content

Computer graphics I

Computer graphics II

Internet marketing

Internet promotion

Diploma seminar

Chosen legal aspects of internet marketing

Social media crisis management

Computer graphics III

Internet promotion

Computer networks and internet techniques

BASIC AND MAJOR COURSES FOR MANAGEMENT STUDIES (OBLIGATORY):

English language

Mathematics

Microeconomics

Basics of law

Basics of management

Psychology

Logistics

Marketing research

Organisational science

Basics of finance and banking

Basics of marketing

Information technology

Workplace safety and ergonomics

Corporate finance

Statistics

Economic law

Accounting

Information systems in management

Quality management

Production and service management

Projects management

Market analysis

Databases

Consultation and writing the diploma thesis

Vocational training

Organisational behaviour

Environmental management

Human resources management